Inspired by the sheer joy and uplifting experience of motherhood, SK Jewellery presents a range of luxurious and exquisite gifts to honour the women who toil, give and love unconditionally.
The first and leading 999 Pure Gold jeweller in Singapore, SK Jewellery has once again pushed the boundary of innovation and design to create deeply meaningful gifts, which can be personalised by the gifter for a truly unique Mothers’ Day gift.
The brand launches the brand new 999 Pure Gold Messages of Love Gold Bar this Mother’s Day. The two-gram Gold Bar features a heart beautifully formed by four blooming roses, the symbol of beauty and love. Next to the heart is the Chinese characters 吉祥安康, a sincere and simple wish that bliss and good health are bestowed upon loved ones.
Going beyond the design and craftsmanship of the Gold Bar, SK Jewellery’s Messages of Love 999 Pure Gold Bar is exquisitely and innovatively packaged in a special and elegant gift box that cleverly marries aesthetics and technology.
For the first time ever, the gifter can articulate and record personal messages of love and appreciation for his / her loved ones. The thoughtful touch adds a lovely element of surprise and allows the receiver to listen to the gifter’s heartfelt words, making the gift of the 999 Pure Gold Bar truly meaningful, unique and suitable for all occasions.
Behind the scenes from filming with Mediacorp Sweetheart, Julie Tan and her Mom. The crew had a very enjoyable time working with the bubbly pair, whose Mother-Daughter bond had us all in envy. PS: It was Julie’s Mom’s first time filming! Julie and her Mom also shared with us how the values her Mom inculcated in her has helped her blossom into who she is today. Even today, her Mom still plays a big part in inspiring and supporting her.
SK Jewellery also partnered Mediacorp on their #ILOVEYOUMUM Challenge. The challenge encourages participants to give a call to their mum and express their heartfelt thoughts and appreciation on Mother’s Day. In conjunction with this, we fashioned a phone booth at our Mother’s Day Exhibition in the newly opened Waterway Point in Punggol and invited shoppers to make the call. If their entry is chosen, they could stand to win attractive prizes. Contestants could also enter the phone booth to make a recorded call to their Moms to express their appreciation. The videos were later reviewed, and the best entries could stand a chance to win prizes from SK Jewellery.
Mediacorp DJs, Pei Fen and Jia Fa hosted the event. There was also a guest appearance by celebrated Mediacorp Artiste, Kym Ng. Their presence created a huge gathering of fans and shoppers who stopped by specially to join in the event. Contestants were invited to call their Moms who had to say a particular keyword to qualify for the grand draw. The lucky winner walked away with the Limited Edition Messages of Love Gold Bar.